Celia, A Slave - A True Story Essay - 1288 Words

Celia, a slave – A True Story Celia, a Slave was an accurate understanding of one separated episode that portrayed regular slave apprehension amid the prior to the war time of the United States. Melton A. McLaurin, the author, utilized this record of a youthful slave lady s battle through the undeserved hardships of assault and bad form to disclose to today s guileless society a superior portrayal of what slavery could have been similar to. The narrative of Celia shows the foundation of racial issues Americans still face in their general public. Albeit not almost as compelling, they keep on living in a white-male ruled society that looks downward on African-Americans, particularly females. McLaurin takes a gander at the perspectives of the time, and hypothesizes the probabilities of this pre-civil War period, the value of which still puncture day by day life in the United States. The American constitution perceived slavery as a nearby constitution inside the lawful privileges of the individual states. Anyway, in the North slavery was not versatile to the nearby economy, and to numerous, it repudiated the vision of the establishing fathers for a country in which all men are to be free. The South considered subjection as an important foundation for the plantation economy. It was connected to the neighborhood society and society. As the United States extended, the North stressed that the South would bring slavery into the new regions. Slavery had ended up both an ethicalShow MoreRelatedCelia, A Slave : A True Story1045 Words   |  5 PagesPhilip Chapman HTY 141 0001 December 10, 2014 Celia, A Slave: A True Story By: Melton A. McLaurin Published by: HarperCollins Publishers, 1999 The book Celia, A Slave is the factual story about a girl that takes place in Calloway County Missouri. Celia was brought to court for the murder of her master and disposing of his body in her fireplace. The author, Melton McLaurin, describes in graphic detail her sexual abuse from her master, Robert Newsome, and events leading up to her court appearanceRead MoreCelia, A Slave And The Slave1137 Words   |  5 PagesCelia, a Slave We have been reading a novel called Celia, A Slave. Celia, A Slave was written by a man named Melton A. McLaurin. The book was published in 1991 by the University of Georgia Press. This book that I have consists of one hundred and fourth three pages. In the novel Celia, A Slave, Melton A. McLaurin composes, in great detail, the tragic and true story of a slave named Celia who killed her master and then disposed of him by burning his body in her cabin on June 23, 1855. This was saidRead MoreAnalysis Of The Book Celia A Slave 1267 Words   |  6 PagesWhite slave owners in United States religiously practiced slavery during the antebellum period. The book Celia a Slave is a factual interpretation of an isolated incident that depicted a very common fear every salve of the time inhibited. By illustrating the tragic life of a young female slave who was constantly raped by her master, the author Melton McLaurin, informs our generation of the horrific trades of slavery. The story of Celia is an emblem of the racial problems that is still facedRead MoreCelia, a Slave Book Review Essay1134 Words   |  5 PagesAmericas over the past four hundred years is a reminiscence of stories from the years when African-Americans were used as slaves on the plantations or farms of affluent, white farmers. One intriguing story of slavery and the struggles with it was written by a guy named Melton A. McLaurin. Released in 1993, Celia, A Slave was written as a true story of a young slaved girl who broke some of the most unbreakable of the rules that applied to slaves which took more abuse than most of her peers. The work asRead MoreHuman Morality And The Difference Between Right And Wrong1606 Words   |  7 Pagesbetween right and wrong has been explored in various situations all throughout history. Celia, A Slave, a book by Melton A. McLaurin was one example of this exploration. This book tells a true story about the life of a slave and what legal rights she held in 1855 Missouri, along with other slaves in similar situations. Slave women lacked many basic rights simply because they were viewed as property. Female slaves did have few rights, but these rights were hollow promises given by legislature to keepRead MoreSummary Of Celia A Slave1416 Words   |  6 PagesCelia, a Slave was a factual interpretation of one isolated incident that depicted common slave fear during the antebellum period of the United States. Melton A. McLaurin, the author, used this account of a young slave woman s struggle through the undeserved hardships of rape and injustice to explain to today s naive society a better depiction of what slavery could have been like. The story of Celia illustrates the root of racial problems Americans still face in their society. Although not nearlyRead MoreSlave Men Were Needed For Labour Wok Essay1911 Words   |  8 PagesSlave men were needed for labour wok. Many slave women were required to keep the slave men, or slave owner men, company and as domestic and plantation workers, and were therefore not pitied or seen as being that weak. They also were seen as producers of the next generation of slaves, and was therefore mainly raped and abused by many masters. On average, a woman would have her first child at twenty years old. Salve women were also seen as not having high morals and as they were the property of theRead MoreFreedom, Without Qualification Is An Important Piece Of `` Americana ``1595 Words   |  7 Pagesnature becomes an important topic when comparing the free and enslaved black women in three antebellum narratives: Harriet Jacobs’s Incidents in the Life of a Slave Girl, Melton A. McLaurin’s Celia, a Slave, and Harriet E. Wilson’s Our Nig. Freedom is obviously preferable to enslavement—this fact is indisputable. Millions of male and female slaves risked their lives to escape slavery; no free person of color wanted to be enslaved. However, merely saying â€Å"freedom† without qualification is a misnomer,Read MoreAnalysis Of Kathryn Stockett s The Great Gatsby 1121 Words   |  5 Pagesinfluential 2009 novel, it comprehends that the rift between the races in the South was just one illusion after another. The film is set in Jackson, Miss. — The middle-class of the Deep South —The Help is Abilene’s and Minny (Octavia Spencer) life stories, and Minny is the housek eeper and cook who’s as hearty and disapproving as Aibileen is guarded. Davis and Spencer are both wonderful, reliving these women’s optimists and shattered dreams with every line, and amongst the lines, too. The film is alsoRead MoreWhat I ve Observed From Celia s Case And All The Readings Essay1817 Words   |  8 Pagescentury, even today, the remnants of patriarchy persists through the way people think. Celia, like most Black slaves of her time, experienced tremendous hardships and finally seek justice through her own hands. There are many examples of female slaves being sexually abused by slave owners and documented instances where the slaves reported it and asked for help. Most often when they do, they asked for women slave owners help. Maybe they thought that these people, as women themselves would understand

Essay on Dan Brown An Un-Authorized Biography - 937 Words

A writer of seven books and musician with five albums to his credit, Dan Brown is a man of many talents. While his music has not been very successful, his books have. As of 2009, his books have sold over 80 million copies and have been translated into over 40 languages. (Wikipedia) Being the oldest of three children, Dan Brown was born on June 22, 1964 in Exeter, New Hampshire. His father, Richard G. Brown, was a mathematics teacher and wrote textbooks from 1968 to his retirement in 1982. (Wikipedia) Browns relationship with his father was the inspiration for Sophie Neveu and Jacques Saunieres in The Da Vinci Code. In 2004, Brown and his siblings had donated 2.2 million dollars to Phillips Exeter Academy in honor of their father. His†¦show more content†¦(Wikipedia) He had also met Blythe Newlon during this time. Newlon, at the time, was Artistic Director of the National Academy of Songwriters. Newlon had used her influence to try to help Browns music career. In 1993, Brown moved back to New Hampshire with Newlon accompanying him. He had gotten a job teaching English at Phillips Exeter Academy. (Biography) He had also gotten a job teaching Spanish at Lincoln Akerman School in Hampton Falls. Blythe Newlon and Dan Brown married in 1997 at Pea Porridge Pond near Conway, New Hampshire. (Wikipedia) It was around this time that Brown had given up trying to become a singer, songwriter, and pianist. His preppy attitude and reservedness was why he could not get enough appreciation as a performer. (Biography) In 1993, Brown had read Sidney Sheldons The Doomsday Conspiracy. (Wikipedia) It was around then that he thought that he could become a writer. (Biography) Brown and Newlon wrote two humor books together under the pen name, Danielle Brown called, 187 Men to Avoid: A Guide for the Romantically Frustrated Woman and The Bald Book. In 1996, Brown quit teaching so he could become a full-time writer. Between 1998 and 2001, Brown published Digital Fortress, Decepti on Point, and Angels Demons. Angels Demons is the first book in the Robert Langdon series. Browns first three novels had little success. Less than 10,000 copies were printed for each of the novels firstShow MoreRelatedScience1785 Words   |  8 PagesMedical, 245 pages. Written in the tradition of James Herriot, Equine ER explores the power of the human-horse connection, through the lens of Rood Riddle. Author Guttman masterfully tells the http://ow.ly/uAQMG Prince Edward Island An (un)authorized History, Boyde Beck, Jan 1, 1996, Humor, 170 pagesA survey of the library of the University of Arizona , Raynard Coe Swank, Page Ackerman, Melvin John Voigt, 1972, , 58 pages http://thepiratebay.sx/torrent/73618217253895 Business Review, Volume

Social Marketing to Achieve Sustainability Management

Question: Discuss about the Social Marketing to Achieve Sustainability Management. Answer: Introduction: Cause-related marketing focuses on a type of marketing that involves combined efforts of a non-profit organization and a for-profit business for capturing mutual benefit. In fact, the term cause-related marketing is broadly used to refer any kind of marketing or promotional effort towards the charitable or social causes (Robinson, Irmak Jayachandran, 2012). Cause-related marketing also refers to the in-house marketing efforts by the several NGOs for fulfilling a social cause in an appropriate way. In this study, the focus will be on a social cause related to animal adoption process initiated by World Wildlife Federation (WWF) and Royal Society for the Prevention of Cruelty to Animals (RSCPA). The study will try to provide in-depth information regarding the marketing mix strategies implemented by the focus organizations in order to secure future of the animals. The study will also provide a comparison between the two marketing mix strategies implemented by WWF and RSCPA for fulfil al l the objectives related to animal adoption process. Furthermore, the study will also try to evaluate the effective target market for both the organizations for creating desired impact through the animal adoption process. 4Ps for RSPCA: Product: RSPCA has focused on providing superior type of help to the animals like dogs and cats so that they can able to lead a healthy life. The organization assists the people who are looking to adopt any pet within the household. Furthermore, the product of the organization also includes consulting services regarding the selection of the pet so that it can easily adjust with the lifestyle of the people. Furthermore, RSPCA also provides pet insurance services for reducing the level of cruelty happens against the domestic animals (Lancaster et al., 2015). Furthermore, RSPCA also tries to provide information related to responsibilities that people have to perform after adopting any domestic animals so that it can ensure the security level of the pets. Price: As per the article by Nerkar (2013), pricing strategy is extremely crucial for fulfilling any social objectives in an appropriate way. Now, the business objective of RSPCA is to ensure healthy life of domestic people. Therefore, they consciously try to keep the price level low for the pets so that people can able to choose pets efficiently (Alberthsen et al., 2013). Furthermore, the pricing scheme of RSPCA has tried to utilize price-skimming strategy for fulfilling all the objectives. Place: Place is another key aspect that can have major impact on the overall fulfilment of business objectives. Now, RSPCA is trying to prevent cruelty against the domestic animals from all across Australian region. Therefore, marketing strategy of RSPCA is focusing on the entire Australian region so that the organization can able to fulfil its social cause objectives (Alberthsen et al., 2013). However, RSPCA has focuses on the prime areas or major cities for creating maximum impact on the other portion of the market. Promotion: As per the article by Nicolau (2016), effective utilization of promotional technique is necessary for fulfilling any social objective in an appropriate way. Now, RSPCA has also tried to utilize different types of promotional campaign regarding the adoption of domestic animals. However, the prime focus was made on the direct marketing campaign so that potential customers can able to understand the significance of adopting a domestic animal. Therefore, RSPCA has developed different types of lift lets and handbills in order to reach to the target customers in an appropriate way. In addition, RSPCA has also tried to include social media promotional strategies for encouraging the people of Australia to adopt domestic animals. The promotional campaign of RSPCA has focused on the importance of selecting a right pet, as it often require time, planning and lots of research. 4Ps for WWF: Product: Business strategy of WWF is focusing on selling gift packs and soft toys of wild animal for the Christmas and other prime occasions for colleting fund for the conserving wildlife animal (donate.wwf.org.au, 2016). However, the product of WWF is not only has been developed for the attracting the young generation people. In fact, WWF has consciously targeted the all the age group people for providing more support to the wildlife animals so that they can able to lead a healthy life. Price: WWF has tried utilized comparatively higher pricing strategy for providing superior quality of support services to the wild animals. WWF has tried to highlight the purpose of selling gift packs to the customers so that it can influence people to spend more for the social cause. In fact, WWF also has developed a monthly scheme so that people can provide effective help for fulfilling all the requirements of the social cause. WWF has also initiated different pricing schemes so that people from various income groups can contribute effectively in the protection activity of wildlife animals (Lafferty Edmondson, 2014). Place: WWF has targeted entire Australian market for selling various gift packs in order to provide support for the protection of wildlife animals. However, the prime focus will definitely provided on the major cities of Australia for creating desired impact on the market (Kotler et al., 2015). In addition, as the prime organization in the wildlife animal protection sector, WWF has also tried to expand its reach to other developed countries in Europe as well. Promotion: WWF has tried to implement various promotional tools for educating people regarding the importance of maintaining diversity of life in earth. For that reason, WWF has tried utilized social media platforms for sharing detailed information about the wildlife animal protection services (Beachcroft-Shaw Ellis, 2016). Furthermore, it has also considered television, radio and print media in order to get close to the potential market. All the promotional campaign has been developed in such way so that the prime focus should remain on the social cause and not on the gift packs. Comparison between 4Ps of marketing between RSPCA and WWF: From the above discussion, it can be assessed that implemented strategies of RSPCA and WWF is not completely similar to each other. For instance, WWF has focused towards the protection of the wildlife animals whereas RSPCA has tried to reduce the amount cruelty happens against the domestic animals. In addition, RSPCA has also tried to assist the people regarding the right choice of pet so that they do not have to face any type of difficulties in handling daily activities of the domestic animals. On other hand, WWF is working on the reducing the possibility of human interaction with the wildlife animals (donate.wwf.org.au, 2016). Furthermore, the prime focus has provided on maintaining the rare animals so that life diversity can be mentioned at the optimum level. For that reason, PSPCA is focusing on consulting services, pet insurance for fulfilling their cause-marketing objective. On the other hand, WWF has tried to provide soft toys or gift pack for gathering funds for wild life pro tection. Now, RSPCA and WWF pricing strategy are different from each other. RSPCA has tried to implement economic pricing whereas WWF has focused premium-pricing strategy for fulfilling their business objective. RSPCA has tried to maintain low price strategy to ensure all the domestic animals in Australia can able to have a proper shelter to lead a healthy life. On the other hand, WWF has consciously kept the price level high so that optimum level of fund can be collected for protecting wildlife animals (Wapner, 2012). In case of place, RSPCA has primarily focused on the entire Australian region whereas cause-marketing strategy of WWF is also focused towards Australian market. In case of promotion strategy, WWF has tried to implement aggressive promotional strategy compared to RSPCA. The prime reason for implementing aggressive promotional strategy is to educating people regarding the significance of wildlife animals. Otherwise, people are not likely to pay premium price for the gift packs pr ovided by the WWF. On the other hand, RSPCA has focused on the effective utilization of direct marketing campaign so that people can understand benefit levels of keeping pets at households (www.rspca.org.au, 2016). In addition, direct marketing campaign of RSPCA has tried to highlight the significance of selecting right pet for fulfilling daily requirements of the animal in an appropriate way. Analysis of target market: As per the article by Sharma and Lambert (2013), proper selection of target market is necessary for fulfilling all the business objectives in an effective manner. Now, the above discussion has highlighted the fact that WWF and RSPCA has targeted two different geographical regions for fulfilling all the business objectives. However, the selection of target market heavily depends on the pricing strategy initiated by the organizations. Now, as WWF has focused on the development of premium pricing strategy, it had to target people with income above the average level. Therefore, it has to target independent working individuals from age between 22 to 55 years for creating desired impact on the wildlife animal protection purpose. On the other hand, economy-pricing strategy of RSPCA will allow the organization to target people from different income group. In fact, RSPCA will have to identify people who are looking for a pet for creating desired impact regarding the reduction of amount of cru elty happening against the street dogs or cats (Grogan Kelly, 2013). Thus, it needs to target animal lovers from the market in an appropriate manner, which will also help to utilize effective direct marketing strategy. Conclusion: The study has highlighted the fact that cause related marketing needs to establish its prime objectively effectively on the peoples mind for creating desired impact on the market. It has also highlighted that reducing violent activities against domestic and wildlife animals is necessary for creating a healthy environment. The study has also highlighted the significance of effective utilization of 4Ps of marketing for creating desired impact on the cause related marketing activities. References: Alberthsen, C., Rand, J. S., Bennett, P. C., Paterson, M., Lawrie, M., Morton, J. M. (2013). Cat admissions to RSPCA shelters in Queensland, Australia: description of cats and risk factors for euthanasia after entry. Australian veterinary journal, 91(1-2), 35-42. Beachcroft-Shaw, H., Ellis, D. (2016). Social Marketing to Achieve Sustainability. Collective Creativity for Responsible and Sustainable Business Practice, 296. donate.wwf.org.au (2016). Donate.wwf.org.au. Retrieved 10 December 2016, from https://donate.wwf.org.au/campaigns/donate/ Grogan, A., Kelly, A. (2013). A review of RSPCA research into wildlife rehabilitation. Vet Rec, 172, 211-214. Kotler, P., Burton, S., Deans, K., Brown, L., Armstrong, G. (2015). Marketing. Pearson Higher Education AU. Lafferty, B. A., Edmondson, D. R. (2014). A note on the role of cause type in cause-related marketing. Journal of Business Research, 67(7), 1455-1460. Lancaster, E., Rand, J., Collecott, S., Paterson, M. (2015). Problems Associated with the Microchip Data of Stray Dogs and Cats Entering RSPCA Queensland Shelters. Animals, 5(2), 332-348. Nerkar, K. R. (2013). Achiving CRM Through Cause Related Marketing. International Journal Of Marketing, 2, 80-85. Nicolau, I. (2016). Specializations of Marketing in Non-Economic Areas: Social Marketing and Non-Profit Organizations Marketing. Knowledge Horizons. Economics, 8(1), 157. Robinson, S. R., Irmak, C., Jayachandran, S. (2012). Choice of cause in cause-related marketing. Journal of Marketing, 76(4), 126-139. Sharma, A., Lambert, D. M. (2013). Segmentation of markets based on customer service. International Journal of Physical Distribution Logistics Management. Wapner, P. (2012). World Wildlife Fund. The Wiley-Blackwell Encyclopedia of Globalization. www.rspca.org.au (2016). RSPCA Australia. Retrieved 10 December 2016, from https://www.rspca.org.au/adopt-pet

Toyota Motor Manufacturing Usa free essay sample

Supply Chain and Operations Management Week 5 Toyota Motor Manufacturing USA Seat Problem Prepared by: Rod Wells Student ID: 21514178 1. As Doug Friesen, what would you do to address the seat problem? Where would you focus your attention and solution efforts? Why? Answer: Address the problem: Doug needs to bring together his production team leaders to discuss the issue and gather input as to their thoughts on the root cause. He needs to assign a team leader to solely take on this problem as his sole responsibility until it is resolved. Firstly a route cause analysis needs to be undertaken. Whether this is via a fish bone 5Y analysis or a Failure mode analysis etc doesn’t really matter as long as the most plausible root cause is determined. To undertake this analysis usually the quality team puts up a sub committee to work on this project. Once all plausible root causes are identified, then a weighting system is applied to each cause to determine the opportunity to solve the root causes with all associated costs captured. We will write a custom essay sample on Toyota Motor Manufacturing Usa or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Focus Solutions: I would focus the attention firstly at the seat manufacturer (KFS). Clearly before the Camry model change there were not the quality issues that are evident now with the extra proliferation (including export). Discussions need to be had with the KFS management team and get them involved with the 5Y solution process. Secondly, Doug needs to go back to TMC in Japan and determine whether they really do have issues with the hook design. From my experience dealing with automotive OEM’s they tend to hide their issues! Finally, from the 5Y analysis it may be determined that the TMM seat team in Kentucky maybe (mistakenly) damaging the seats (hinted in the case) when fitting them. This may require a process design change to the fitment process. Again, the focus for this issue will be determine via the root cause analysis and this will then create the expected solution process. 2. What options exist? What would you recommend? Why? Answer: The options were discussed above in question 1, however to follow on from question 1, I would suggest that the following options are as follows: a) Complete 5Y analysis to determine all possible root causes for quality issues? a. Possible causes: i. Poor hook design i. Complications with increases in proliferation iii. Lack of input from seat supplier with increase in proliferation iv. Is tack time acceptable for seat installation (now that proliferation has increased) v. Identify why bolsters are being damaged Until the 5Y analysis is conducted the solutions cannot be defined. Refer to question 1 for further info. 3. Where, if at all, does the current routine for handling defective seats deviate from the principles of the Toy ota Production System? Answer The seat problem is currently not fixed through the standard TPS system via the Jidoka principle. The modified defective seat routine was made an exception to the standard practice of investigating problems on the line, even at the expense of shutting down the line, for three reasons, first, the final assembly people already knew of the problem; second, it was possible to finish building the car without seat assemblies; third, it was felt that stopping the line was too expensive given how long it took to obtain the replacement seat. 4. What is the real problem facing Doug Friesen? I think the real problem is TMM still trying to adjust to the Japanese TPS system. The TPS system took decades for Toyota to implement properly with many refinements over the years. In Japan, both the OEM and the Tier One are considered as part of the same family. This culture is foreign in the United States (as well as Australia). TMC has high demands on the TMM Kentucky team with high rates of finished product. I believe the extra proliferation undertaken because of the export program has caused the issues facing Doug Friesen!